Sun Joo (Grace) Ahn (Ph.D., Stanford University) is an Associate Professor at the Grady College of Journalism and Mass Communication at University of Georgia. She is the founding director of the Games and Virtual Environments Lab. Her main program of research investigates how interactive and immersive digital media such as virtual and augmented reality transform traditional rules of communication and social interactions, looking at how virtual experiences shape the way that people think, feel, and behave in the physical world. Her work is supported by the National Science Foundation and National Institutes of Health and is published in numerous top-tier outlets in the fields of communication, health, and engineering. She is the recipient of the the Mary Alice Shaver Promising Professor Award from the American Academy of Advertising, the inaugural Early Career Award from the National Communication Association's Health Communication Division, and the Krieghbaum Under-40 Award from the Association for Education in Journalism and Mass Communication.