Sem Devillart is a cultural analyst and strategist focused on visual and online culture. For the last fifteen years, she has collaborated with top organizations on innovative methods to turn cultural signals into high-value intelligence, media content, products and business models. Recently, Sem worked on the start up of a responsive, data driven creative agency at Omnicom. Sem is a founding faculty member of the Masters Branding Program at the School of Visual Arts in New York. She studied semiotics, design and comparative religion in Tuebingen and Milan and grew up on three continents, between seven languages . . . early training in spotting hidden patterns in what's happening.