Senior Product Manager

Audience Lab is Harmony Labs' suite of audience tools, built by a small product team within the organization. Today it includes a persona and focus group tool grounded in real people, data, and research. It’s the foundation for a broader suite of tools we’re building over the coming year to help organizations better understand and reach audiences.

The Senior Product Manager is responsible for Audience Lab as a whole. They own its backlog and its priorities, and they make sure work funded by different partners adds up to one coherent product rather than a set of similar, unrelated tools. They work with the people who lead each partnership to turn partner needs into product requirements, and to show partners and funders what the product has delivered. This includes partner-specific work built on Audience Lab: the Senior Product Manager decides what belongs in the core product and writes requirements for partner-specific variations, and project managers own delivery and timelines for their projects.

As our first Product Manager, you will build our product function from the ground up. This role reports to the Director of Engineering and works closely with engineers, researchers, designers, and strategists across Harmony Labs.

Please submit a resume and cover letter, clearly describing your interest and experience to [email protected]. Due to the number of emails we receive, we regret that we are unable to respond to each one.

Position Detail


What You Will Do

  • Own the Product and Its Backlog

    • Hold the vision for Audience Lab as one coherent suite and keep it consistent across partners and funding streams
    • Own a single Audience Lab backlog and set day-to-day priorities, escalating major directional decisions to the Director of Engineering
    • Define clear requirements and acceptance criteria with the Audience Lab team
    • In collaboration with the Audience Lab team and project teams, decide when a partner need belongs in the core product and when it should be a partner-specific variation
    • Maintain a roadmap that the team, leadership, and partners can understand
  • Turn Partner and Funder Needs into Product Requirements

    • Work with the project managers, strategists and account leads for each partnership to understand what each partner needs from the product
    • Gather input from project teams to determine what goes into the product and when, balancing partner commitments against the long-term direction of the product
    • Map backlog work to the funding stream that supports it, so that the team knows what is covered by each project and in what order work can happen
    • Support project scoping and future proposals with clear descriptions of what the product can do, what it will take to build, and what depends on what
    • Support and contribute to partner-facing reporting
    • Contribute to pricing, packaging, and go-to-market recommendations with leadership
  • Learn from Users and Use Evidence to Prioritize

    • Plan and lead user research and user testing with partner organizations, including supporting recruitment of project-specific users
    • Turn research findings and usage data into product recommendations
    • Work with Harmony Labs researchers to make sure the product's methods and data are rigorous, sound and transparent
    • Track how the product is used and whether it is meeting Harmony Labs’ and partners’ goals
  • Coordinate the Core Team

    • Lead sprint planning and prioritization for a small core team of engineers, researchers, designers, and strategists
    • Help keep the team focused and protect its time from competing requests
    • Make sure decisions, tradeoffs, and their reasons are clearly documented and easy to find
    • Communicate progress and changes to leadership and to the wider Harmony Labs team
  • And other duties and responsibilities as needed and as assigned

Who You Are

  • You are curious, independent, strategic, brave, and kind
  • You have been working as a product manager for at least 5 years, including time at a startup
  • You have worked in or with the advocacy, nonprofit, or civic space and understand how campaigns and communications teams work
  • You are comfortable working with engineers, researchers, designers, and strategists, and can move between technical and non-technical conversations
  • You have experience with data or AI products, and can judge what is feasible and what quality looks like
  • You use AI agents in your own work and can manage work alongside a team that builds with them
  • You are able to hold a long-term product vision while meeting near-term commitments to partners and funders
  • You are comfortable negotiating priorities with senior stakeholders and explaining tradeoffs clearly
  • You are comfortable working as part of a fully remote team and managing your own time across multiple time zones
  • You value collaboration and communication with technical and non-technical partners

What you'll work on

  • A persona and focus group tool that lets campaign and communications teams test messages with personas grounded in real survey data
  • Audience segmentation tooling that places people and organizations into Harmony Labs' values-based audience map
  • Message guidance tools that help partners shape what they say to each audience
  • The research and data that ground the product, including raw data and research owned by Harmony Labs

Details & Compensation

  • This is a full-time, exempt position reporting to the Engineering Director
  • This is a Level 3 position with a salary between $125 - 150K, commensurate with experience
  • There is a generous benefits package, including:
    • Health, dental and vision insurance, employer paid across all categories,including for partners, children, and families
    • Unlimited paid time off, with minimum thresholds for use
    • 401(k) with 100% match of up to 6% of salary per pay period, with immediate vesting
    • Pre-tax spending plans for commute, parking, dependent care, healthcare
    • Professional development stipends, paid parental leave, sabbaticals
    • Harmony Labs is a 100% remote workplace, with home office set up and annual reimbursements, periodic in-person retreats, and access to conference space at WeWork
    • Harmony Labs provides a laptop

Broad perspectives and diverse experiences are key to serving society, and innovating in a way that responds to our complex, interdependent global context. While Harmony Labs employs only United States citizens and those non-U.S. citizens authorized to work in the United States, in compliance with national regulations, we strongly encourage people from backgrounds currently underrepresented in tech, research, media, and data science to apply. Harmony Labs is an equal opportunity employer. We value and welcome diversity in the workplace and strongly encourage all qualified persons to apply. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

About Harmony Labs


About Harmony Labs

We are a media research lab, using science, data, and creativity to research and reshape our relationship with media. For more than a decade, Harmony Labs has helped storytellers and strategists, decision makers and dreamers, harness the immense power of media to shape a positive, pluralistic future. With the Narrative Observatory, for the first time ever, we're harnessing powerful industry relationships to deliver one-of-a-kind data infrastructure that empowers partners to find, reach, and resonate with the right audience in today's media minefield. The Narrative Observatory delivers audience-based insights, narrative and network analysis, and empirical validation of cultural strategy and content---all derived from the actual behavior of real people and true audiences, not survey results, demographic groups, or inauthentic online activity.

We work with a wide range of partners on issues of existential importance, like climate, gun violence, political corruption, artificial intelligence, and more, using an approach to research that is rigorous, participatory, and public. One of the first papers we co-authored looked at fracking narratives in documentary film. The outputs we've created with our partners include websites, presentations, peer-reviewed publications, toolkits, curriculum, interactives, white papers, and media. And our work has been covered in the press, like in this recent New York Times article.

Founded by John S. Johnson in 2008, Harmony Labs is a 501(c)3 incorporated in New York State. Funders include Atlantic Foundation, Bill & Melinda Gates Foundation, Robert Wood Johnson Foundation, John D. and Catherine T. MacArthur Foundation, Open Society Foundations, Nathan Cummings Foundation, Google, and more.